I’ve developed the product and launch plans for my new business, and am getting ready to put the website together. Which means I need to finalize my logo! I’ve been playing with colors, and settled on blue/orange as the most visually powerful combination. However, I’m worried that these colors no longer communicate “craft”.
So here are a few combinations of colors and background. What do you think? Feel free to comment, reply to my email, or send me email through the sidebar. I’d love to hear your opinion!





Fourth option, orange, blue logo on cream colored textured background has visual appeal, communicating warmth and offering color, texture and volume that subtly engages the senses. Good luck!
I like #4 the Blue/orange text and the cream background. This looks very professional.
I prefer the blue/maroon option. In my opinion, it reads more clearly and looks stronger.
again, the fourth option, it is warm and friendly (to me!)
Love where you are going with the logo. I like options 2 with white background and 5 with maroon. The beginner to master line stands out better, to me, in those logos.
I find the blue and maroon combination the most appealing. I think it seems “warmer” to me.
I agree with Eileen (a fellow guild member), the blue and orange on cream seems more appealing, both professional and modern.
I like the one with no background.
I like #5 the best. I don’t know why, though.
Tien, I would try making the brown a deep marroonish brown. The red aspect will attract the eye, the brown is earthy, and the textured background is natural, too.
The blue and maroon is great. Second is #4. Like the cream colored background. How does the blue and maroon look on the cream?
I prefer the blue and maroon option, stands out o well.
The blue/orange on white stands out the best. Nest for me would be the last one…color play.
Hi Tien
seems i’m of a different mind. i go for classic and elegant. the first one has my vote but my weaving tends to be very traditional. it depends on the message you want to send. second choice is the blue and maroon.
color play- blue and maroon
I suggest a white damask background, with the logo in gold leaf. You practice ancient craft of luxury, your cards should represent that image. The lettering could be either a rich mahogany or the deep blue it is now. You would like others to believe they can achieve the same success that you have.
The blue and maroon stands out for me. Not only do the colours draw the eye, they seem most harmonious together, including the background.
I like #5. Visually the Title reads first, then you see the logo then you see the subtitle as it is smalled and tinted. In the other options you see the logo first then the title. Nice logo by the way.
Everyone in Colorado (and perhaps US football fans around the country) will think “Denver Broncos” when they see blue & orange. The maroon/blue combo comes too close to the cliche’d red-white-blue combo for me. What about purple and that wonderful bronze color that you get when you mix purple and gold when you’re dyeing? Or some other combo with some kind of purple. You’re talking about being creative. I think you need to get more creative with the logo. You don’t want to look like some corporate conglomerate.
I’d use the same colors as the text on your book cover. This consistent look would link to the book, and really develop your brand.
Tien, I was thinking, as I looked at the double C of your logo, that a way to convey craftsman might be to have a variation of the logo that turns those two “C”s into hands. It is hands that do the work of a craftsman. Do you think that might convey the idea more clearly
I think that might work! I may give it a try post-launch; for now, I’m so far behind in all I need to get done that I think I’m going to stick with this one. If I have time post-launch I’ll try again.